For Your Business To Succeed Online, You Need:

  • A Mobile Optimized Website
  • An Irresistible Offer Attached to a Sales Funnel

  • A STRONG Social Media Strategy that is highly targeted to your audience
    (Daily Posts in 3 Categories plus 2-4 Monthly Marketing Campaigns)

  • A little bit of PATIENCE when testing your Paid Ads until you get them just right

1 ) Mobile Optimized Website

Your website must be Mobile Optimized and with all of the information clearly readable and important information easily accessible (ONE click max).

Why is this important? - Well, I’m sure I don’t have to tell you that EVERYONE is on their phones almost 24/7 these days. Additionally, think of how many times you have clicked out of a website because it wasn’t easy to navigate, or the information that you came in for wasn’t easy to get to, or it was hard to read. People don’t like to navigate too much to find things such as services and phone number (which should be listed on the homepage), and the information must be legible, especially on mobile. (sample here).


2 ) Irresistible Offer + Sales Funnel


What is it and why is this essential to have? - Most visitors (about 90% of them), don’t purchase products or book an appointment for services right away when they first come in contact with a brand, and that’s very normal. So if you don’t have a way of keeping in contact with them, you probably will never see them again. A Sales Funnel eliminates that problem because it gives your visitors an irresistible low-level offer in exchange for their contact information. It captures as many visitors as possible and turns them into either an immediate client/customer, or a good prospect (lead) who showed interest in your services who could become a client at a later date through text and email marketing, a follow up phone call or any other re-targeting methods. If you don’t have this in place, the very few leads and sales you’ll get from your visitors (if any), will be just that.. Few far and between… Not to mention that each lead and sale that you get will cost you way more than it should and you will be all frustrated wondering where your profits went and where are all the sales...

Think of a fisherman. A fisherman with a fishing net will definitely catch way more fish than if he was fishing with a single line. A Sales Funnel is to a website what a fishing net is to a fisherman. It will capture as many of them as possible in one swoop every time you run a campaign sending traffic directly to your Sales Funnel and then your website. In other words, it's essential in today’s world for any business’ online success (sample here). Navigate through the website and you’ll see at the bottom of each page an offer that when you click on it you’ll land right inside the Sales Funnel (very important!).


Then, after they get captured by your Sales Funnel, your new prospects are automatically added to an automated marketing campaign so that they can be converted into full paying clients/customers either immediately after entering their info, or later on down the road. This one component is the single most missing one from business’ websites, and the one that will bring the most revenue in the long run.

So BEFORE you go crazy doing all kinds of marketing sending traffic to your website, first make sure that you have this very important piece in place…. After all, what good is all of the web traffic in the world if your website isn't primed for it?

Then, after they get captured by your Sales Funnel, your new prospects are automatically added to an automated marketing campaign so that they can be converted into full paying clients/customers either immediately after entering their info, or later on down the road. This one component is the single most missing one from business’ websites, and the one that will bring the most revenue in the long run.

So BEFORE you go crazy doing all kinds of marketing sending traffic to your website, first make sure that you have this very important piece in place…. After all, what good is all of the web traffic in the world if your website isn't primed for it?


3 ) Social Media Daily Posts & Marketing Campaigns with Paid Ads

Why is this important? - When properly executed, Social Media posts and Paid Ads are the #1 source of qualified traffic today. Bar none! Social Media can no longer be ignored by business owners, and after making sure all of the other important pieces are in place, this where they need help the most. For maximum effectiveness, make sure to divide your posts into three categories:  1) offers linked directly into your Sales Funnel (sample here), 2) stories that people can relate to, and 3) authority posts that make you stand out from the competition. A balance of all three combined with paid ads is the key.


Once the first TWO are in place, run a paid marketing campaign that is highly targeted to your audience and send them straight into your Sales Funnel, not the Homepage (or any other page for that matter). You can target prospects based on interests, sex, age group, mile radius around your business, and many more attributes. When your prospects click on your ads, they land on your sales funnel and then you can upsell them or offer more of your products and services with Text & Email Marketing, all while educating them and showing them you are an authority in your field/niche… Last but not least, your offer MUST be very, very good so that they will want to click on your ad. 😉

To Get Your Business Evaluated for FREE against these three steps and get a quote, click the button below!


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